Milab and FDW-Worldwide sign exclusive distribution agreement for North America
October 14, 2009
Helsingborg, Sweden / Madison, WI – Milab Microphones is pleased to announce that
FDW-Worldwide is now the exclusive distributor for Milab Microphones in North America,
a collaboration that will mean a big improvement in availability and customer service for
"We have put a lot of work into finding just the right partner to handle the North American markets." says Mattias Strömberg, Marketing Manager for Milab Microphones. "That means someone who feels as strongly about our brand as we do and who has both the brains and the muscles to represent and market Milab appropriately."
"We are delighted that we have FDW-Worldwide as our chosen partner to bring Milab closer to our customer in this part of the world. I am confident that we both are looking at a very bright future with this partnership" says Thomas Nöjdh President of Milab Microphones.
FDW-Worldwide President Buzz Goodwin says, "We are extremely pleased to add Milab Microphones to our portfolio of professional recording products. Milab is a prestigious line and we are proud to be chosen as the North American distributor. We couldn't be more excited to be a part of the future success of Milab in our markets."
The collaboration was launched formally at the 127th AES convention in New York City, and FDW-Worldwide will also show the Milab product line at the 2010 NAMM Show,
Milab’s heritage goes all the way back to 1939 when founder Rune Rosander started building microphones. Today, 70 years later, all Milab microphones are still built entirely by hand in Sweden. Every microphone is measured independently and shipped with an individual frequency chart. All new Milab microphones come with a lifetime warranty.
Based in Madison WI, FDW-Worldwide prides itself on being one of the leading suppliers of professional audio and pro touring products in the US, providing high quality products with a strong emphasis on customer service. After joining FDW-Worldwide as President in January 2009, Buzz Goodwin has led the expansion of the company with a marked increase in the number of products offered to an expanding customer base.
FDW-Worldwide is the exclusive distributor for Violet Design and Nevaton microphones in the
Americas, Milab and Sontronics microphones in North America, Audient consoles and LA Audio
live sound products in North America, and is the international distributor of Cable Up professional
cables. Dealer inquiries and potential distribution opportunities are encouraged.
Milab Microphones will be represented at the 127:th AES convention in New York City by the new Milab distributor for North America - FDW-Worldwide.
Visit us in booth 673 at the Jacob K. Javits Convention Center - October 9-12, and take this opportunity to have a chat with Mattias Strömberg, marketing manager for Milab Microphones, who will be present throughout the convention.
Today is the last day at work for Gunnel Ågervall, a Milab/PML employee for 49 years - her retirement starts tomorrow, July 1st. Gunnel was the first person to be hired when PML moved from Stockholm to Scania in 1960. No one has been here longer than she and no one knows more about old microphone models than she does. We will miss her presence here at the office, but of course we all wish her a great retirement.
Prestigious pro-audio magazine Resolution (UK) reviews the Milab SRND 360 in the may/june issue. It's another strike for the innovative surround microphone. Some quotes:
"A quick walk around the microphone shows that it's extremely good at localising direction with sources that appear directly on-axis to either a physical or virtual capsule translating accurately to playback. There's also an extremely smooth sounding location of audio as the source moves around the microphone and between channels with little in the way of objectional phase artefacts."
"Tonally, the SRND 360 sounds extremely solid."
"I tried the SRND 360 on a small acapella choir and on a drum kit in the same room. […] In both scenaria the SRND 360 proved fabolous at generating rock-solid imaging when played back in 5.1, and in the case of the drum kit, again very little in terms of smearing of transient sounds."
"It positively encourages you to be creative and perhaps to try recording in surround when you might not previously have considered it worth the bother."
"Neat and compact; easy to use and set up; flexible enough to work in a number of stereo and surround configurations; big sound and tight imaging."